With an eye on commercialising art, the following is from AffinityDNA (AffinityDNA, 2020). This blog post demonstrates the contemporary and growing economic aspect of this genre allied to my photography. Perhaps by marketing photography, it could pay for the cost of the studies. Currently, there is communication taking place with another major DNA testing supplier on an introductory and more mundane level perhaps.
DNA Art Portraits
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In terms of context this offering is available amongst other tests:
This demonstrates the contemporary and growing economic aspect of this (my) genre of photography.
AffiinityDNA (2020) Affinity DNA. Available at: https://www.affinitydna.co.uk.
Here is the link to the video for this case study.
This case study contextualises Gideon’s work which like Lixenburg’s is published over several platforms Exhibition, Film, Publication and Web once public interest had been established. Their work evolved over the longer timeframe.
This gives us the idea that our own work might gain traction and so we have been forewarned. There is also the reality of what we can achieve in 6 months and how we should involve others early to go public with more than one route.
There is quite a lot of useful advice on FMP production given by relating to Gideon Mendels project Djangal (jungle camp in Calais).
His work presented a problem of camp interns being offended by photographers. Instead Gideon decided like in an earlier project on flooding to gather the artefacts left over and rephotograph as well as create an installation.
He made several visits over a few months to do the photography which is consistent with our available time on our FMP.
This sets a standard for Falmouth FMP students, I imagine is the idea. In a sense, the previous module led us to practice and Landings 2019 organising experience also helped. In spite of having not known about this case study at the outset, it was stumbled upon, I was naturally set to propose several publication routes. Had I known of the Case studies in time, I could have watched them before making my proposal as it would have reinforced my ideas.
Interestingly Mendel settled on a floating style with objects photographed in the studio on black or white backgrounds. This is very similar to my newly developed approach in photographing Fauna here.
Photographs – Gideon Mendel from the Falmouth FMP video lecture
This video provides a case study of Dana’s work. She started off with a commissioned piece for a newspaper. The quality of the portraiture led to funding to revisit the US over 20 years. The work culminated in a collaboration that resulted in a compelling presentation through the web.
The use of a large format 5 by 4 field camera made Dana’s work special and led to the making of beautiful large scale prints. I don’t think MA students would be expected to accomplish 20 years of success in 6 months remaining. However, it is worthwhile remembering where beautiful portfolio images can lead and so to be both motivated and aware of what can transpire. Our very best work we realise will not happen in a rush at the end of our studies but has to be built up over the months ahead. We need to have already begun.
The use of film would not work for me. At present, the only portraits I have come from the family archive as my work reaches back over a century.
Start early with our FMP project work and perhaps aim towards multiple ends: book, exhibition, web, audio, video as appropriate. We need to be focussed on online delivery of our assignments